American Parkour Movement

The beginning of Parkour began with a French maritime official named Gorges Hebert. During World War I Herbert when out traveling to Africa. While he was there he was fairly dazzled with one of the local clans. â€Å"Their bodies were awe inspiring, adaptable, agile, able, suffering, and safe however yet they had no other guide in vaulting yet their lives in nature. †Ã¢â‚¬Georges Hebert. This was the start of his thought that physical wellness joined with mental imagination are central necessities professionally person.While Hebert was positioned in Saint Pierre, Martinique, he was set accountable for a clearing of around 700 individuals in light of the ejecting of Mount Pelee. This occasion sent his new thought and he at that point started to apply it to his vocation. He began to join this new plan to the preparation of French officers since World War II. One fighter that took a specific enthusiasm to this preparation was Raymond Belle. He proceeded with his preparation since it additionally later aided in become talented inside the Paris fire department.He likewise started to show his soon about this way of thinking, that one must accomplish quality and expertise so as to be helpful throughout everyday life and that you should have the option to see past society’s thoughts of articles. Because a gathering of individuals have place a lasting reason for a specific article. For example, a great many people are adhered to the possibility that a rail or divider is a hindrance. Other people who can see around this could utilize these as vaults or stepping stools. David acknowledged this thought and made Parkour, which quickly spread all through France.Eventually this headed out to other encompassing nations and even America. For some time Parkour had no genuine definition, it was only a pondering way of life heard by ear however the American Parkour board, alongside individuals outside of the council, assembled to talk about the definition based of it unique way of thinking and this is what was at last made: Parkour is the physical control of preparing to beat any snag inside one's way by adjusting one's developments to nature. Parkour requires†¦ predictable, restrained preparing with an accentuation on useful quality, physical molding, balance, imagination, smoothness, control, accuracy, spatial mindfulness, and looking past the conventional utilization of objects.* Parkour developments ordinarily include†¦ running, hopping, vaulting, climbing, adjusting, and quadrupedal development. Developments from other physical orders are frequently fused, however trapeze artistry or deceiving alone don't comprise parkour. Parkour preparing centers on†¦ security, life span, moral duty, and personal development. It disheartens crazy conduct, flaunting, and perilous tricks. * Parkour specialists value†¦ network, lowliness, constructive cooperation, sharing of information, and the significance of play in human life, while exhibiting regard for all individuals, places, and spaces.

Writing A Narrative Essay - A Complete Guide For 2019

Got a story exposition composing task? Assuming this is the case, consider it a chance to clean your narrating abilities. The article underneath will be your manual for create a heavenly paper. Fast Links 1. What is a Narrative Essay 2. Account Essay Outline 3. Instructions to Write a Narrative Essay Step By Step 3.1 Choose Your Topic Carefully 3.2 Always Begin With a Draft 3.3 Make Sure You Include Storyline Elements 3.4 Supporting and Proving 3.5 Use Simple Language 3.6 Take Help From Samples 3.7 Double Check the Requirements 3.8 Revise Your Essay 4. Account Essay Examples 5. What Should be Your Tone in Narrative Writing? 1. What is A Narrative Essay The main inquiry you have to reply before moving onto how to compose an account exposition is to realize what is story composing. An account paper is the sort of article where you share your own involvement with an inventive and connecting way, much the same as a decent story. Like an enlightening article, these sorts of expositions is very regular in secondary school and school and understudies portray their encounters and occasions in it. A decent account composing depends on narrating as per a perspective with explicit subtleties. In this manner, a great exposition recounts to a connecting with story and motivates the perusers to proceed. 2. Account Essay Structure and Outline The initial phase recorded as a hard copy a story article is to make a blueprint. A blueprint is a significant part and it assists with arranging and structure the principle thoughts. It assists with remaining centered and keep up a steady stream all through the article. To assist you with seeing better, we have connected an example blueprint of a decent paper. The underneath pdf will assist you with sorting out and compose a story exposition effectively. Story Essay Outline (PDF) Its arrangement is genuinely basic and direct. Its structure has the accompanying parts: Presentation Proposition Statement Body End The principle body typically has three passages yet you can build the number if the subject is wide and it is required. 3. The most effective method to Write a Narrative Essay - Step By Step For good account paper composing aptitudes, follow the accompanying advances. 3.1 Choose Your Topic Carefully The initial step is to pick an intriguing and drawing in theme for your paper. Pick something that would assist you with clarifying your own encounters engagingly and without hauling. Your article depends on your own account, in this manner, remember to include your voice and tangible subtleties in it. In the event that you need some extraordinary theme thoughts for your paper, survey these fascinating story exposition subjects prescribed by specialists to assist you with your article. 3.2 Always Begin With a Draft Composing a story article will be simple in the event that you will make a diagram for it. This will assist you with adding significant subtleties and erase superfluous data. These unfinished versions are incredible in light of the fact that you can modify them likewise and transform them until they are a great idea to go. A large portion of the expert essayists consider unpleasant to be as a key advance in their creative cycle. 3.3 Make Sure You Include Storyline Elements These expositions require storyline components, for example, a strong plot, character, setting and clear depictions add life to your account article. These components make your exposition drawing in and energizing. 3.4 Supporting and Proving Your conclusions and musings are a piece of your story article. Be that as it may, if necessary, you should bolster your announcements with strong depiction and portrayal. While remembering a contention or a reality for your exposition, you have to back it up with realities and refer to your sources. 3.5 Use Simple Language Ensure that you utilize straightforward language so as to keep your article simple and easy to peruse and comprehend. Be imaginative and utilize convincing words to connect with your crowd. 3.6 Take Help From Samples There are numerous account article models that can assist you with getting an unmistakable thought regarding the composing procedures to use in your exposition. By perusing these short stories and tests, you will build up a decent comprehension of a very much created article and the manner in which its title and rudiments are utilized. 3.7 Double Check the Requirements Ensure you are following the article rules given by your educator or teacher. Ensure that you have included all the necessary data and its sources, in the event that you have utilized any outside connections, in it. 3.8 Revise Your Essay Continuously overhaul your exposition before submitting it to your teacher. Check completely for literary theft and linguistic blunders. Explain sentences which may sound muddled or befuddling. Ask a companion or relative to investigate your work for blunders, a second arrangement of eyes is consistently useful. 4. Story Essay Examples Taking assistance from models is an incredible method to get the hang of something in point by point way. These models will help you in seeing how these means work. A decent exposition test will show the methods and clarify them for all intents and purposes. Along these lines you will realize how to include the subtleties and use them impeccably. In any case, finding a decent account article model might be troublesome. Web is loaded up with heaps of models and tests and finding a decent one from them isn't simple. There are numerous examples however not every one of them are a great idea to consider. To assist you with finding a decent and amazing paper, we have included an example beneath. Story Essay Example (PDF) 5. What Should be Your Tone in Narrative Essay Writing? In an account paper, everything ought to be composed from your own point of view. Everything ought to be written in past tense, as you are sharing your own understanding. Your exposition ought to contain a focal thought that issues to you. End Composing a decent account exposition might be troublesome yet it isn't incomprehensible. We realize that recounting to a drawing in story isn't something that everybody can do however with some training and loads of creative mind, you can do it effectively. In addition, you can likewise follow this manual for compose an incredible paper in less time. It has clarified all the means engaged with the creation of an incredible article. When you are finished understanding it, you will be headed to compose a decent exposition. Not Everyone Cares But rather We Do! In the wake of perusing our manual for composing an account paper you ought to have the option to compose it all alone. In any case, in the event that you are as yet battling with your paper. We are here to help. You can generally search out proficient authors online for help recorded as a hard copy your paper. Most sites are reasonable and guarantee to convey inquire about papers, contextual investigations and considerably more. Yet, there are numerous misrepresentation article benefits that will take your cash and neglect to convey a quality paper to you. 5StarEssays is here to support you! 5staressays has a brilliant record of giving the most reasonable and quality paper composing administrations. Our client criticism and audits feature their fulfillment and our work aptitude. This is on the grounds that our authors have long periods of involvement with scholastic composition and wonderful client care to help and bolster you, On the off chance that you require a custom article, look no further and recruit one of our expert scholars today

Federal Government Essay Example | Topics and Well Written Essays - 250 words

National Government - Essay Example After the incredible sorrow, in any case, when individuals were famished and had lost the vast majority of their properties, individuals accepted that the Federal Government through its structures should give necessities to its populace. In as much as the then administration under Roosevelt concentrated on battling the extraordinary gloom, and noticed the call of different sorted out partnerships and worker's guilds, the conviction among the residents was that such techniques were planned for helping brokers, enormous ranchers and representatives who had a place with specific associations. In a somewhat new way, even the individuals who had been kindhearted supporters of the technique revolted including Huey Long, who was the then representative for Louisiana. Such moves incited the legislature to assume responsibility for specific duties including making a government disability finance venture for the older and repaying laborers who lost their positions. In the midst of the considerable number of difficulties that existed by the by, the United States didn't decline to accept. What's more, in as much as a portion of their recuperation systems slowed down, the country embraced components that has caused it to turn into a model country to the entirety

Financial Ratios Analysis of Al-Watania Poultry Company - 3025 Words

Financial Ratios Analysis of Al-Watania Poultry Company (Statistics Project Sample) Content: Financial Analysis of Al-Watania Poultry CompanyName of StudentInstitution AffiliationFinancial Analysis of Al-Watania Poultry Company 1 IntroductionAl-Watania Poultry Company produces 575,000 chicken and 1,000, 000 eggs per day, which is taken to the markets in Saudi Arabia and six other nations within the region (French Narayanan, 2015). Its closest competitors include Fakieh Poultry Farms and Almarai Poultry Farms. This report is an analysis made on the companyà ¢Ã¢â€š ¬s statement as an attempt to find out the status of its financial competence and present advisory support where applicable. The period considered for this analysis runs from the 2nd Quarter of 2013 to the 1st Quarter of 2014. The following postulations are also made. That, currency conversion ratio from EGP to SAR is 0.47932 representing the spot rate as of 28th November 2015 (The Money Converter, 2015). The ratio analysis is done as follows: at the end of the period, across the four Quarters, ve rtically against the sales figure at the end of the period, and in comparison to the poultry industry standards in Saudi Arabia. 2 Financial RatiosFour significant rates that affect different areas are used. That is, liquidity ratios, profitability ratios, efficiency ratios, share valuation ratios and lastly, leveraging ratios. * Liquidity RatiosLiquidity analysis takes into consideration the current ratios, quick ratios, and cash ratios. These ratios are helpful in assessing the companyà ¢Ã¢â€š ¬s preparedness in meeting the short-term obligations as and when they are called. Hence, these rates are most likely to be considered by Al-Watania's creditors and vendors who will be interested in its ability to meet their demands every time that they come knocking. In the 1st Quarter of 2014, the proportion of the current assets of the company when compared to the current liabilities was 0.3588 (Decipha, 2014). This ratio means that for every 1 SAR of the current liability owed by the co mpany to suppliers, there was 0.36 worth of SAR available as security.The situation gets even more adversarial when quick ratios are considered. That is, even after an adjustment is made to eliminate the less liquid aspects of the current assets, the situation remains below the satisfactory levels. In other words, when consideration is made to use in entirety the very liquid and readily convertible resources as the fallback assets against short-term liabilities, then the situation worsens. There will only be 34.6% of the current obligations available as assets that can meet the short-term risks (Decipha, 2014). Once again, this figure trails far behind the figure advised by Thacker, who insists that current ratio should be 1 (Thacker, 2015). Then, when consideration is made for cash only, the rate paints an even bleaker picture. There will only be 7.57% worth of resources available as security against the short-terms financial risks (Decipha, 2014). Trend-wise comparison shows that the performance and abilities of Al-Watania were much superior in the 2Q of 2013 with 50.5% of the current assets being retained against current liabilities (Decipha, 2014). * Profitability RatiosThese measures assess At-Wataniaà ¢Ã¢â€š ¬s ability to create returns. The measuresPreferred in this instance are ROA, ROE, and the Net Profit Margin. Company stakeholders who are most likely to be interested in these figures are the existing investors and the prospective investors. An analysis as at the end of the period shows negative performance. The company posted negative profit returns of -4.44% on the business assets as at the end of the period (Decipha, 2014). Likewise, the company returns in the same period as gauged against equity investments balances were a negative of -44.18%. Net Profit Margins too were way below what is acceptable with -6.64% being registered after adjusting all the expenses and incomes for the period.Further comparisons across the Quarters reveal a mixed tre nd. Return on company assets were negative in the 1st Quarter with -3.6172% being posted, followed by a further decrease to -3.7859% in the second Quarter, before improving to -2.8678% in 3rd Quarter, and finally dropping again to -4.4354% in the last Quarter (Decipha, 2014). The trend was the same with the ROE and Net Profit Margin. The Net Margin Ratio that pits net returns against the sales figures best captures vertical financial analysis (Decipha, 2014). Apparently, the -6.6395% performance in the fourth Quarter (1Q 2014) shows that the expenses outstripped the incomes in the same period. The negative performance was not limited to Al-watania alone as even the industry averageà ¢Ã¢â€š ¬s ROA in the fourth Quarter was a negative of -4.2532% (Decipha, 2014). Nonetheless, these companies on average were much superior to Al-Watania as their postings, though negative represented relatively lower rates of losses. * Efficiency RatiosThey assess the efficiency of a corporation. That i s, they will test the ability of the Al-Watania's workforce team in creating efficient and effective internal mechanisms. In this case, asset turnover, inventory turnover, account receivable turnover, and accounts payable turnover are considered (Decipha, 2014). Company assets generated 0.6681 worth of sales for every single SAR invested in them in the final Quarter. Also, the company managed to turn over its inventory at least 22.6348 times (Decipha, 2014). This figure, when compared to the industry average of 18.4578, reveals a relatively superior performance. Then, the accounts receivable turnover was 5.0823 a figure that is almost at par with the sector average of 4.9871 (Decipha, 2014). On the other hand, the accounts payable turnover was 0.6819 a figure that was way below that of the industry of 0.7881.Trend-wise, the rate of asset turnover increased from 0.6423 in the first Quarter to an all time higher figure of 0.6681 showing a trend of improved performance (Decipha, 2014). Nonetheless, the trend portrayed by the rate of stock turnover had dropped from an all-time high of *31.15 to an all-time low figure of *22.63 showing a comparatively decreased ability in disposing of inventory (Decipha, 2014). That is, despite maintaining superiority over industry average, this performance, in general, showed a trend of decreasing efficiency. In a similar way, the pattern portrayed by the rate of accounts payable showed a decreasing trend that can only be attributed to improving terms of credit with the suppliers of its commodities. * Companyà ¢Ã¢â€š ¬s Stock Price EvaluationThese ratios are most significant to investors. They help existing shareholders and potential investors to grasp with much ease the ability of the company concerning value addition per 1 SAR invested (Decipha, 2014). In this part, P/E ratios, P/S, and P/B ratios are given preference. In the fourth Quarter, the P/E ratio was a negative of -17.0216% representing indigent performance. Even so, t his performance represents an increase from the two immediate prior Quarters except the first Quarter where the performance of P/E was highest at -15.5325% (Decipha, 2014).On the other hand, P/B ratios portray a very positive outlook. With a P/B ratio of 7.5207 in the fourth Quarter, it can be said that the market had priced the companyà ¢Ã¢â€š ¬s value 7.5207 times higher than what was its real worth as at the date of share issuance (Decipha, 2014). It is even more encouraging because the trend is increasing. Then, P/S or Price-per-share to sales-per-share ration shows a positive figure of 1.1302 in the fourth Quarter. It displays the valuation placed on each SAR of Al-Wataniaà ¢Ã¢â€š ¬s revenues by the market. When compared to the industry average of 1.2432, it is found out that the valuation of Al-Watania's sales is lower, or it is comparatively undervalued (Decipha, 2014). * Leveraging RatiosThese ratios portray the level of riskiness in investing in a given company. Banks, in vestors and other classes of financial institutions mostly use them to gauge the abilities of a business in meeting long-term obligations. Debt to Employed Capital ratios in the fourth Quarter was 45.1221% meaning that for every 1 SAR employed as capital 0.451221 represented a loan or a debenture (Decipha, 2014). When compared to the industry average of 44.5676% it is seen that Al-Watania was relatively riskier than a majority of the companies within the poultry industry. That is, most of its counterparts have lesser amounts of debt as part of the business capital making them less risky (Decipha, 2014). 3 Explanations * Liquidity ratios: in the fourth Quarter, the situation portrayed was adverse as it painted the picture of a company that was almost financially constrained. It lacked the necessary comfort and flexibility regarding the meeting its short-term financial obligations and exploiting upcoming short-term economic prospects. That is, while holding everything else constant, i t can be said that the Al-Watania showed a precarious position and that could easily make it difficult for it to meet its supplier and creditor obligations should they all come calling at once. In accordance to Thacker (2015), a typical current ratio should be 1.5-a figure that is four times the ratio that was posted by Al-Watania. The quick ratios and cash ratios also portray poor performance.Trend-wise assessment too shows a declining trend. That is, holding other factors steady; it presents a picture of a company that either has been increasing the proportion of its short-term debts against short-term assets or has been decreasing the percentage of its short à ¢Ã¢â€š ¬term assets across time. In other words, to this extent, liquidity risk has been increasing across the past four Quarters. * Profitability ratios: The possible explanation for the weak performances can be that Al-Watania had invested heavil...

How Saponification Makes Soap

An Analysis of the Opening Sequence of Stanley Kubricks...

An analysis of the opening sequence of Stanley Kubrick’s ‘Eyes Wide Shut’ focusing on the use of generic conventions We frequently consider films in terms of their genre, a French word meaning ‘kind’ or ‘sort’. It is a very complex term, not only used in film but also in other creative areas such as music, art, and literature. However, it is often considered through various conventions including iconography, similar themes and their stylistic features, as Bordwell and Thompson (2006:357) suggest, ‘ style†¦is the formal system of the film that organizes techniques’ such as lighting, props and setting. This repetition of common elements across a series of films allows us as the viewer to identify genre. For example, if a film was to†¦show more content†¦Following this the camera cuts back to Dr Harford who appears to be wearing a smart black suit, which could signify various things, such as an upper class, wealthy figure which could also lead to possible narrative conclusions. The mise-en-scene in this long shot of Dr Bill Harford includes red curt ains, which could symbolize, love or even danger and blood. However, the dominant colour at the beginning of the shot is cool blue. There is a large bookshelf included within the frame of the shot, which could signify that the character is knowledgeable, intelligent and is also a prop commonly know in detective films, linking to the mystery genre. The camera then tracks backwards as the male figure walks towards the camera into another soft-lit room, once again including red coloured curtains, which seems to already be a reoccurring prop. This shot is also a long take, with no edits, which is a popular technique used in drama’s. However as Ciment, Adair and Bononno suggest (2001:226) ‘Kubrick’s frequent use of dolly backs is one of the major recurring stylistic features in Eyes Wide Shut and expresses the ambiguity at the heart of the film: intoxication, loss of consciousness, fainting, dreams.’ Kubrick has already given various clues through the use of generic conventions by the use of stars, props, lighting and sound. However, as Williams (2005:397) suggests, ‘Kubrick has long played with genre, emulating and exemplifying the pinnacles of trash genres

Volunteer Tourism A Case OF Orang-utan Foundation

Question : Volunteer tourism represents an emerging tourismsector for those who want to make a difference whileon vacation as well as ensuring that local communitiesbenefit both environmentally and economically (Coren Gray, 2012). Organisations such as World WildlifeFund, Antipodeans, Conservation International,Australian Volunteers, to name just a few, are offeringvolunteer tourism expeditions to Australians. Theliterature review identifies four motivational themes ofcultural immersion, seeking camaraderie, giving back,and bonding opportunities among the segments ofvolunteer tourists (McGehee Clemmons, 2008).The Orangutan Foundation in Central Kalimantan inIndonesian Borneo runs tours where volunteers canassist with constructing buildings and fences to securethe wild orang-utans. The mission statement for theorganisation informs us that the OrangutanFoundation goes beyond that of purely protecting theorangutan. Critically it also includes a recognition thatorangutan habitat is unique in its r ichness ofbiodiversity and crucial for local communities, who areas dependant on the forest as is the orang-utan(Orangutan Foundation 2014, p.1). Your task is topromote its conservation strategy to Australianvolunteer tourists. You are required to conduct aliterature review of about 500-800 words on the topicusing keywords such as volunteer tourism,segmentation, targeting and positioning. You thenhave to develop a segmentation, targeting andpositioning (STP) plan targeting the Australian touristmarket which the Orangutan Foundation could use toknow to which Australian tourists to promote itsconservation strategy. This is a challengingassignment and it is recommended that students readvarious academic materials before writing this report. Answer : Interoduction Volunteer tourism is one of the emerging tourism industries in Australia. Initially it was said to be form of deep eco-tourism. Now it is considered as a tourism that fosters environmental and social positive outcomes, offering the tourists an opportunity to support their host community (Wearing and McGehee, 2013). In this report, the author will be conceptualize the volunteer tourism, its benefits and develop an STP plan for The Orangutan Foundation, to secure the lives of orangutans. Litrature Review Volunteering is the activity in which people engage to benefit or help the strangers. The volunteerism motivation mainly focuses on the meeting needs, fulfilling motives, psychological and social functions that are being served through volunteer work (Dolnicar and Randle, 2007). Presently, volunteerism is contributing around $ 2 billion each year from around 1.6 million tourists (Lovelock, 2011). The Bureau of Labor Statistic of US record, around 63.8million individuals has taken part in volunteerism from September 2013-2014. There are various advantages of volunteerism (Sinha, 2014): Protective Function: It helps the individuals to cope up with the conflicts and inner anxieties. Social Function: It helps the individuals to contribute and collaborate with the social groups that they value Career Function: It helps individuals to gain experiences which boosts their career Enhancement Function: It permits individuals to connect with the sociological and psychological development and increase self-esteem Value function: Individuals volunteer to act on or express values they value Understanding function: This gives an opportunity to the people to increase their knowledge and also practice and develop specific skills. According to the survey of ABS 2010, it is reported that around 6.1million that is 36% of the Australian population aged 18years have taken part in volunteerism and women (38%) were slightly more than men (34%). It is found that the people of age 45-54 years of have more interest in volunteering. Also the survey found that the young individuals are more interested in recreational activities and sports. This shows that volunteer tourism is the fast growing trend in the tourism industry (Volunteeringaustralia.org, 2014). However, it is to be noted this tourism have some drawbacks that has to be taken care of. The issues are in identifying the actual needs that will be served by the volunteer tourists. Further lack of methods for choosing the volunteering opportunities might hamper this area. As per the opinion of McGehee and Clemons (2008), the STP (Segmenting, Targeting and Positioning) process helps to promote a particular products of an organization is a specific market to specific customers. According Pike (2012), the STP process helps to maximize the impact of marketing activities on product. Then Coren and Gray (2012) supported by saying the STP process helps to influence the buying behavior of the customers. According to Natter et al., (2008) the segmentation can be defined as the process of splitting the market into groups with similar need and characteristics. Targeting is the process of selecting a particular segment to deliver the product using either the focused targeting strategy, undifferentiated targeting strategy or the Differentiated targeting strategy STP PLAN Segmenting: The key factors that The Orangutan Foundation of volunteer Tourism should focus on carry out the segmentation process are customer type, motivational factors and the demographic profile (Dolnicar and Randle, 2007). Based on the literature review discussed above, the two major segments that the foundation should focus on are: Young Volunteers who are studying zoology or are interested to start their career related to animals world aged 15-30 years and the Mature Volunteers ages 50 years and above. Target market Age range Travel experience Motivation factors Young volunteers interested in animal world or studying zoology 15-30 years 0 to 4 international trips in wildlife sanctuaries in 1 year Interaction with people Improve Knowledge, skills and attitude Fun factor Developing experience to boost career Mature volunteers 50years and above Atleast 7 international visits in last 2years Supporting the organization Contributing to the society Experiencing new cultures Targeting: Differentiated Targeting Strategy can be adopted by the foundation to target the two segments. To target the young volunteer, the whole package should be designed in manner that it helps them to gain knowledge about wildlife preservation from their trip (Suki, 2013; Larson and Poudyal, 2012). A special tourism package should be designed in such a way that the young people can go in a group of 5-6 to gain experience and have fun too. Similarly to tap the mature volunteers, the tour package should be developed in such a way that would help them to interact with other culture people, contribute effectively to the society and have fun. The package duration should be planned based on their age. Positioning: The positioning strategy of Orangutan Foundation Services would focus on three fundamental elements. These include the brand personality, the emotive expression and the destination attributes (Prayag, 2007). The brand personality included with this tour would be spirited, affable and proud so the tourists can actually contribute to the society and the local community people and also conserve and extend the economy. Further the emotive expression include creating and experience strong bonding with the family, delight feeling and also contribution to the society. For young volunteers this trip would give a new experience by serving the wild animals and gain knowledge to link their theories with the practical life. Thirdly, the main destination attributes would include supporting the society, differentiating self with other tourists, having fun, gaining knowledge, interacting with other culture people and also a nice holiday trip. Keeping all these three elements, the found ation can position them as a low cost travelling agency which is involved with volunteerism to benefit the society and economy and also promoting conservation of wild species of orangutans. Conclusion In conclusion, the presented report has discussed the marketing strategic aspect of volunteer tourism of the Orangutans Foundation. The literature review section of this report has reviewed the statistics of volunteer tourism and also the concept of STP (Segmentation, Targeting and Positioning). The report consist of a segmentation, targeting and positioning strategy that would help the foundation to tap the consumer segment that is the mature volunteer and the young volunteer. References Coren, N Gray, T 2012, Commodification of volunteer tourism: a comparative study of volunteer tourists in Vietnam and in Thailand. International Journal of Tourism Research, Vol. 14, pp. 222-234 Dolnicar, S. and Randle, M. (2007). The international volunteering market: market segments and competitive relations. Int. J. Nonprofit Volunt. Sect. Mark., 12(4), pp.350-370. Dolnicar, S. and Randle, M. (2007). What Motivates Which Volunteers? Psychographic Heterogeneity Among Volunteers in Australia. Voluntas, 18(2), pp.135-155. Larson, L. and Poudyal, N. (2012). Developing sustainable tourism through adaptive resource management: a case study of Machu Picchu, Peru. Journal of Sustainable Tourism, 20(7), pp.917-938. Lovelock, C. (2011). Services marketing. 2nd ed. Upper Saddle River, NJ: Prentice Hall. McGehee, N. and Clemmons, D. 2008, An outgrowth of the 2004 voluntourism think tank a joint effort of Los Ninos Inc. Paper presented at the Educational Travel Conference, George Washington University Natter, M., Mild, A., Wagner, U. and Taudes, A. (2008). Practice Prize Report Planning New Tariffs at tele.ring: The Application and Impact of an Integrated Segmentation, Targeting, and Positioning Tool. Marketing Science, 27(4), pp.600-609. Pike, S. (2012). Destination positioning opportunities using personal values: Elicited through the Repertory Test with Laddering Analysis. Tourism Management, 33(1), pp.100-107. Prayag, G. (2007). Exploring the Relationship between Destination Image and personality of a Tourist Destination An Application of Processing Techniques. Journal of Travel and Tourism Research, pp.111-126. Sainaghi, R. (2008). Strategic positioning and performance of winter destinations. Tourism Review, 63(4), pp.40-57. Sinha, S. (2014). The Benefits of Volunteering. IEEE Potentials, 33(3), pp.30-31. Suki, N. (2013). Young consumer ecological behaviour. Management of Environmental Quality: An International Journal, 24(6), pp.726 - 737. Volunteeringaustralia.org, (2014). Volunteering Facts Volunteering Australia. [online] Available at: https://www.volunteeringaustralia.org/research-and-advocacy/the-latest-picture-of-volunteering-in-australia/ [Accessed 14 Jan. 2015]. Wearing, S. and McGehee, N. (2013). Volunteer tourism: A review. Tourism Management, 38, pp.120-130.